Making his major-label and Nice Too Short Born To Mack Shirt debut with “Born to Mack,” Todd Shaw a.k.a. Too $hort was already well known to a concentrate fan base in and around Oakland, California. Signed to the local indie imprint 75 Girls, $hort had already been hustling his rap tapes out the trunk of his car, featuring now-legendary songs like “I Don’t Stop Rappin'” and “Wild Wild West”. This third album really took off for Too $hort though. With local friend and artist Freddy B, Too $hort formed the label and partnership Dangerous Music and recorded “Born to Mack” as a direct to the streets release. With 50,000 units sold on their own, the album blipped on the radar of New York-based Jive Records. Who decided to take a chance on $hort and sign him to a major label deal.
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Soon after the ink was dry on the paper, “Born to Mack” was re-released to a nationwide audience. At first, they may not have known what to make of the boisterous, vocally Oakland tinted, shit-talking pimp – but “Freaky Tales” would make them take notice. At almost nine and a half minutes long, it was an epic “Tale” indeed; worthy in length of the uncut “Rappers Delight” by the Sugarhill Gang. But guess what, America, $hort loves hoes. That’s right, he wants the poontang. He wants to slap the cat until the pussy begs for some milk. Then it wasn’t just the raw sexual escapades of “Freaky Tales” that caught the attention of the hip-hop nation.
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It was the big round bass that epitomized a whole new sound of West Coast rap. That would eventually infect the whole rap nation. As tight as the hard drum sound of LL Cool J and Boogie Down Productions was, it was time for something with a little more rattle in the trunk. This is a song for the subwoofers, the lowriders, and the house parties. Where people like to shake it to something slow, dirty, and just plain NASTY. Produced by Shaw himself and T. Bohanon, mixed by Shaw himself and Howard Johnston, the album still wouldn’t have had that boom and pound without the incredible 808 programmings by Silky C.